Campaign Hope


The Hope Project is a campaign to inspire urban masses towards empowering rural women through small contributions. What makes this project special is that the women in this case are ex-Devadasis and the possibility of self-reliance through entrepreneurship is a ray of fierce hope for them.


Milaap and ASSET

The Hope Campaign is the result of collaboration between Milaap and ASSET India Foundation. Milaap focuses on entrepreneurship as one of its primary impact areas, while ASSET looks to provide women (and their children) rescued from trafficking, with livelihood skills and opportunities.

Through this campaign, we aim to shed some myths about this practice and invite small loans for the micro enterprises of these women. With these small loans, the women can set up small businesses and escape from this cycle of hopelessness.


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Get involved and help us empowHER and other various women this holiday season by lending a little, starting a campaign or donating.